Abstract Text classification approaches have usually required task-specific model architectures and huge labeled datasets. Recently, thanks to the rise of text-based transfer learning techniques, it is possible to pre-train a language model in an unsupervised manner and leverage them to perform effectively on downstream tasks. In this work we focus on Japanese and show the potential use of transfer learning techniques in text classification. Specifically, we perform binary and multi-class sentiment classification on the Rakuten product review and Yahoo movie review datasets. We show that transfer learning-based approaches perform better than task-specific models trained on 3 times as much data. Furthermore, these approaches perform just as well for language modeling pre-trained on 1 30 of Wikipedia. We release our pre-trained models and code as open source.